It is important to avoid making SEO mistakes when optimizing your website. The following takes a look at the top 10 SEO Mistakes.
Avoiding SEO Mistakes
Search Engine Optimisation (SEO) is important for your website. It is important because:
Search Engine Optimisation (SEO) is important for your website. It is important because:
- It makes it easier for search engines to find and rank your site.
- It increases the ranking of your website.
- It increases the amount of visitor traffic to a site.
- It gives sites an opportunity to be more successful.
If you make mistakes when optimising your site it will decrease:
- The chances of being indexed by a search engine.
- The ranking of the site.
- The credibility of the site.
- The success of the site
Top 10 SEO Mistakes
The top 10 SEO mistakes include:
The top 10 SEO mistakes include:
- Linking issues
- Keyword issues
- Ignoring the Title Tag
- Not using textual content
- Multiple search engine submissions
- Using Flash technology and graphics
- Using unethical SEO techniques
- Using the wrong SEO company
- Expecting immediate results
- Avoiding SEO Maintenance
Linking Issues
You might get a short term boost by buying links if your website is already popular, but you’re still taking a risk here. Paid links are sometimes flagged by Google’s search engine experts. You may wonder, how will they ever catch me? Well, Google’s bots and a special team at the company search for questionable linking patterns every single day!
You might get a short term boost by buying links if your website is already popular, but you’re still taking a risk here. Paid links are sometimes flagged by Google’s search engine experts. You may wonder, how will they ever catch me? Well, Google’s bots and a special team at the company search for questionable linking patterns every single day!
Keyword Issues
Keywords are important for when adapting your site for SEO. Many mistakes can be made regarding keywords and keyword phrases, such as:
Keywords are important for when adapting your site for SEO. Many mistakes can be made regarding keywords and keyword phrases, such as:
- Using irrelevant keywords
- Failing to use keywords
- Using too many keywords (keyword stuffing)
- Having a keyword density of over 5%
- Using too little keywords
- Using keywords that do not relate to the target market
- Using jargon as keywords
Ignoring the Title Tag
Leaving the title tag blank is a common SEO mistake. Title tags are important as they sum-up the point of the webpage. They should contain relevant keywords and keyword phrases. Without title tags users may avoid your site, as the point of the site or webpage is not clear.
Leaving the title tag blank is a common SEO mistake. Title tags are important as they sum-up the point of the webpage. They should contain relevant keywords and keyword phrases. Without title tags users may avoid your site, as the point of the site or webpage is not clear.
Not Using Textual Content
Building links just to build links is not a great strategy when it comes to SEO. You need to make sure you are building quality links that search engines will respect and use in their ranking system. Linking to directories is not enough and only provides low quality links. You should try to link to a well respected and trusted industry site that will be worth more to you than 100 links from directories.
Building links just to build links is not a great strategy when it comes to SEO. You need to make sure you are building quality links that search engines will respect and use in their ranking system. Linking to directories is not enough and only provides low quality links. You should try to link to a well respected and trusted industry site that will be worth more to you than 100 links from directories.
Multiple Search Engine Submissions
You will take a big risk if you submit your website to multiple search engines. It is a risk because it will make your site look like spam. If your site looks like spam it will not be ranked in search engine results. Thus, the opportunity to optimise your site will be missed.
You will take a big risk if you submit your website to multiple search engines. It is a risk because it will make your site look like spam. If your site looks like spam it will not be ranked in search engine results. Thus, the opportunity to optimise your site will be missed.
Using Flash technology and Graphics
Spider bots cannot index Flash or graphics. Therefore, the website content cannot be ranked in search engine results. It is a mistake to use Flash technology that does not have an html version. Websites can have an attractive design; however, good SEO content leads to higher rankings and increased traffic.
Spider bots cannot index Flash or graphics. Therefore, the website content cannot be ranked in search engine results. It is a mistake to use Flash technology that does not have an html version. Websites can have an attractive design; however, good SEO content leads to higher rankings and increased traffic.
Using Unethical SEO Techniques
Avoid using unethical techniques to optimise your website. This includes techniques such as overstuffing keywords and hidden text. This is a major SEO mistake. Not only will your site lose credibility, but, it will be regarded as spam. As a result it will not be ranked in search engine results. This means little or no visitors, and no profit.
Avoid using unethical techniques to optimise your website. This includes techniques such as overstuffing keywords and hidden text. This is a major SEO mistake. Not only will your site lose credibility, but, it will be regarded as spam. As a result it will not be ranked in search engine results. This means little or no visitors, and no profit.
Using the Wrong SEO Consultants
It is a mistake to choose any company to optimise your website. There are a number of unethical SEO companies waiting to waste your time and money. Find a credible and professional SEO company to optimise your site, as using the wrong SEO company will:
It is a mistake to choose any company to optimise your website. There are a number of unethical SEO companies waiting to waste your time and money. Find a credible and professional SEO company to optimise your site, as using the wrong SEO company will:
- Compromise your website
- Waste resources
- Fail to optimise your website
Expecting Immediate SEO Results
It is a mistake to think that SEO will take place overnight. Rather, it is a process that takes time. Believing that SEO will have immediate results can lead to unethical SEO practices.
It is a mistake to think that SEO will take place overnight. Rather, it is a process that takes time. Believing that SEO will have immediate results can lead to unethical SEO practices.
Avoiding SEO Maintenance
SEO should be a consistant effort. You need to make time to keep an eye on your own statistics, and on the competition. You need to track what’s working and what’s not. You need to engage on social media networks. You need to continue publishing fresh new content. You need to drive new traffic to your site while maintaining the attention of your existing readers.
SEO should be a consistant effort. You need to make time to keep an eye on your own statistics, and on the competition. You need to track what’s working and what’s not. You need to engage on social media networks. You need to continue publishing fresh new content. You need to drive new traffic to your site while maintaining the attention of your existing readers.
Conclusion
There are a number of mistakes that can be made when optimising your site. Understanding what SEO is and avoiding SEO mistakes will help you to optimise your site the right way.
There are a number of mistakes that can be made when optimising your site. Understanding what SEO is and avoiding SEO mistakes will help you to optimise your site the right way.
